This YouTube video, Social Media Revolution, was shared with me this morning by friend and parishioner Jeff Bangert in Lawrence. It provides revealing statistics supporting the conclusion that social media isn't a fad, "it's a fundamental shift in the way we communicate." The video was produced by Socialnomics(TM), a blog "designed to cover the latest trends in social media. It primarily focuses on covering the latest news on social media and what it means for users and businesses, often taking irreverent view points of a popular topic. For example, deciding what is the most dominant social media site by a March Madness style bracket. It was founded and is still maintained by Erik Qualman. The blog augments the book of the same title by Wiley Publishing, which is on sale now (click here to order). Qualman suggests that social networking is the "biggest shift since the industrial revolution." For example, Facebook added 100 million users in 9 months and if Facebook were a country, it would be the world's 4th largest. That's something to think about.
Social media offer churches an unprecedented opportunity to communicate, not just with one another but with those with whom we hope to share the good news that has been entrusted to us. I'm fortunate to be a part of a church where good news is really good! We believe it is for all sorts and conditions of people and that it transforms lives. It is news worth sharing in words and in actions. Let's don't keep it a secret. Take a look at the video and then take social networking seriously.
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